Comparison

FinanceLayer vs. third-party BNPL

A BNPL provider lends your customer the money and bills you 4–6% of the order for it. FinanceLayer works the other way around. You write the plan, the customer's bank pays you on the dates you picked, and you hold the goods until the last installment clears. The 4–6% never leaves your account.

Merchant-held layaway

Layaway for your store.Without the 6% BNPL fee.

Your store runs the plan instead of a BNPL provider. You pick the terms, the customer pays you by ACH, and the goods stay on your shelf until the last installment clears. No Affirm, no Klarna, no Afterpay taking a percentage on the way past.

On a $1,000 order
4 installments · net to merchant
April 2026
A
Affirm
5.99% + $0.30
−$60.30
$939.70
K.
Klarna Pay-in-4
3.29–5.99% + $0.30
−$60.20
$939.80
Afterpay
4–6% + $0.30
−$50.30
$949.70
FIN
FinanceLayer + ACH
0.8% · capped at $5 per installment
−$8
$992
You keep
+$52 / order vs Affirm
the bigger the order, the wider the gap: +$280 on a $5,000 one
Head-to-head · What each one costs you

Same payment plan. A sixth of the cost to you.

Affirm, Klarna and Afterpay underwrite the loan, and their fee comes out of your order to pay for it. FinanceLayer isn't lending. You write the terms, the customer's bank pays you directly, and the fee is $9 a month however big the order gets.

You keep 99% or more of the order

FinanceLayer
MerchantLayer
Affirm
Pay-in-4
Klarna
Pay-in-4
Afterpay
Pay-in-4
Shop Pay Installments
Shopify + Affirm

You set the installment terms

FinanceLayer
MerchantLayer
Affirm
Pay-in-4
Klarna
Pay-in-4
Afterpay
Pay-in-4
Shop Pay Installments
Shopify + Affirm

Paid by bank transfer, not card

FinanceLayer
MerchantLayer
Affirm
Pay-in-4
Klarna
Pay-in-4
Afterpay
Pay-in-4
Shop Pay Installments
Shopify + Affirm

Your store name on the agreement

FinanceLayer
MerchantLayer
Affirm
Pay-in-4
Klarna
Pay-in-4
Afterpay
Pay-in-4
Shop Pay Installments
Shopify + Affirm

Your customer signs up for nothing

FinanceLayer
MerchantLayer
Affirm
Pay-in-4
Klarna
Pay-in-4
Afterpay
Pay-in-4
Shop Pay Installments
Shopify + Affirm

Flat monthly fee, no cut per order

FinanceLayer
MerchantLayer
Affirm
Pay-in-4
Klarna
Pay-in-4
Afterpay
Pay-in-4
Shop Pay Installments
Shopify + Affirm

E-signed ACH authorization on file

FinanceLayer
MerchantLayer
Affirm
Pay-in-4
Klarna
Pay-in-4
Afterpay
Pay-in-4
Shop Pay Installments
Shopify + Affirm

Works on every Shopify plan

FinanceLayer
MerchantLayer
Affirm
Pay-in-4
Klarna
Pay-in-4
Afterpay
Pay-in-4
Shop Pay Installments
Shopify + Affirm

What it costs you on a $1,000 order

FinanceLayer
MerchantLayer
$8
Affirm
Pay-in-4
$60.30
Klarna
Pay-in-4
$60.20
Afterpay
Pay-in-4
$50.30
Shop Pay Installments
Shopify + Affirm
~$86

Merchant fees sourced from public pricing pages (affirm.com/business/pricing, klarna.com/business, afterpay.com/merchant, shopify.com/shop-pay-installments) as of April 2026. Shop Pay Installments merchant fee estimated from Shopify's stacked Payments + Affirm rate disclosures. Compliance note: FinanceLayer is scheduling and documentation software, not a lender. Merchants using 5+ installments or charging interest should consult counsel on TILA and state RISA requirements.

What the customer sees

Your customer signs your agreement, not Klarna's.

Every plan is an ACH authorization they e-sign: the amounts, the dates, and the account it comes out of, all on one page. Your store name sits at the top of it, and there's nothing for them to sign up for.

  • E-SIGN Act compliant
    We record the signer's name, the timestamp, and the IP address on every agreement, so you can show who agreed to what and when.
  • Your store name, not a BNPL logo
    They see who they're actually buying from. Nobody else's brand is on the page.
  • They can sign it on a phone
    Phone, tablet, laptop, whatever they open the email on.
No BNPL fees · No hard credit check
You decide who gets a plan and what it looks like. The customer pays you directly, not a third party that keeps a slice of every order.
AC
ACME Supply Co.
Payment Plan Agreement
FP-1042-2026
Installment Payment Agreement

This agreement authorizes ACME Supply Co. to collect installment payments via ACH bank transfer.

Total amount$1,000.00
Down payment$0.00
Installments4 × $250
FrequencyEvery 14 days
Funding sourceChase Checking ••••4827
Total paid$1,000.00 (0% interest)
#1
Apr 14
$250
#2
Apr 28
$250
#3
May 12
$250
#4
May 26
$250
ACH Authorization. I authorize ACME Supply Co. to initiate debit entries to my Chase checking account for the amounts and dates shown above. I may cancel by contacting support at least 3 business days before a scheduled payment.
Alex Kim
Customer Signature
Signed Apr 14, 2026 · 10:42 PT
IP 174.21.•••.24
Agree & authorize $1,000 plan

Key differences

Third-party BNPL
  • They underwrite the loan, so they decide who gets approved
  • They take a cut of every order, typically 4–6% + $0.30
  • Their logo is on the agreement at checkout, not your store name
  • Your customer has to open an account with them first
  • They write the chargeback and dispute rules
FinanceLayer
  • You decide who gets a plan, on whatever rules you already use
  • Flat monthly subscription, and no cut of the order on top of it
  • Your store name on the agreement and on the emails
  • Nothing for the customer to sign up for
  • Installments pull from their bank through Stripe Financial Connections

Compliance note: FinanceLayer is scheduling and documentation software. It is not a lender. Merchants using 5+ installments or charging interest should consult counsel regarding Truth-in-Lending Act (TILA) and state retail installment sales act (RISA) requirements.

Run merchant-held layaway

Request early access and write your first plan. No underwriter in the middle and no percentage off the top. It's scheduling and paperwork, and the goods stay with you until the customer finishes paying.